Albert Heijn and Microsoft launched a new AI tool to help Dutch grocery shoppers pick healthy dinners fast.
The service targets busy buyers needing quick meal ideas with nutritional info.
The AI suggests recipes based on what’s available at Albert Heijn stores.
Kelly Willems from Albert Heijn said:
"The idea behind this collaboration is to make healthy eating easier and faster for people on the go."
The launch follows growing demand for smarter grocery shopping tech.
This comes as supermarkets race to integrate AI to boost customer convenience.
So far, early feedback is positive but Albert Heijn is monitoring user reactions closely.
No word yet on plans to expand beyond the Netherlands.