Audos launches with a pitch to help “everyday entrepreneurs” build AI businesses without coding.
Founder Henrik Werdelin, known for his work with Prehype and brands like Barkbox, wants to scale creator support from tens to “hundreds of thousands” using AI.
Audos uses AI agents to guide new founders from idea to customer outreach, leveraging social media algorithms to test demand quickly. The startup recently helped launch a few hundred businesses, including a car mechanic service, virtual golf coaches, and “after death logistics.”
Audos doesn’t take equity. Instead, it takes a 15% cut of revenue in exchange for up to $25,000 funding, AI-powered tools, and paid social ad help. Werdelin calls the small teams “donkeycorns,” nodding to unicorn startups but on a modest scale.
“We’re not taking any equity in their business,” Henrik Werdelin said.
“What we’re really inspired by are the mom-and-pop shops that are the backbone of our society.”
The model has pros and cons. Founders share a portion of revenue indefinitely, which could add up to hundreds of thousands over time. The long-term cost-benefit balance remains to be seen.
Werdelin openly admits the AI space is crowded and evolving fast:
“The world is full of these tools… What happens when entrepreneurs can access similar AI capabilities without paying a permanent revenue tax?”
True Ventures led Audos’s $11.5 million seed round. Partner Tony Conrad sees huge potential:
“I think there are just lots and lots of people” interested in using a platform like Audos.
He compared Audos’s lean team to Instagram’s 13 employees at exit, suggesting AI can boost leverage even in small teams.
Audos wants to empower millions of small businesses capable of hitting half- or one-million-dollar revenues, avoiding traditional venture chase.
“What we’re trying to do is to figure out how you make a million companies that do a million dollars turnover. That’s a trillion dollar turnover business.” – Henrik Werdelin
Other backers include Offline Venture, Bungalow Capital, Niklas Zennstrom, and Mario Schlosser.