Google launched a new AI-powered flight search tool called Flight Deals. It’s designed for flexible travelers hunting cheaper fares using natural language queries like “week-long trip this winter to a city with great food, nonstop only.”
The tool runs inside Google Flights. It leverages AI to parse user input and scrapes live Google Flights data to match options that fit the request. The feature is currently in beta and rolling out over the next week in the U.S., Canada, and India.
Meanwhile, Google is under regulatory scrutiny. The European Commission is investigating whether Google’s travel search products unfairly stifle competition. The company may face enforcement under the Digital Markets Act. To ease concerns, Google plans to add a price-comparison box to search results.
Google did not disclose which Gemini AI models power Flight Deals, nor details on data sources or privacy protections.
The launch ramps up Google’s AI travel push, competing with players like Booking.com, Expedia, and MakeMyTrip—all of whom already use AI to enhance trip planning. Google arrives somewhat late but could shake up the market thanks to its scale.
The classic Google Flights interface sticks around, with an update letting users exclude basic economy fares in the U.S. and Canada.
Google said in a blog post:
“The tool uses its AI models to understand the nuances of what users are looking for and then goes through live Google Flights data to show relevant results.”
“The goal of the beta release is to gather feedback and explore how AI can improve travel planning.”