Marketers are shifting strategies fast as generative search reshapes SEO
Generative search is changing how marketers handle SEO. Visibility, trust, and content strategy face new hurdles. A fresh study reveals how businesses are responding.
The image below highlights key results:
Marketers report adapting tactics quickly to maintain search rankings and user trust. Generative AI results disrupt traditional web traffic and content creation models.
Marketers are still figuring out how to balance AI-driven search outputs with traditional SEO techniques. The pressure to innovate content strategy and build credibility has never been higher.
